1. About this Privacy Policy

Fitcible is a brand of Willmore Foods and Beverages Private Limited (“Fitcible”, “we”, “our” or “us”). This Privacy Policy applies to personal information collected through fitcible.in, including our online store, checkout, customer support channels and related website functions.

By using our website or providing information to us, you acknowledge that your information may be processed in accordance with this Privacy Policy and applicable law.

2. Information We May Collect

Information you provide directly

• Name and contact details such as email address and mobile number.
• Billing and shipping details provided while placing an order.
• Order details, product selections, quantities and transaction-related information.
• Account information if you create or use a customer account.
• Messages, complaints, feedback, return/refund requests and support communications.
• Information voluntarily submitted through forms, enquiries or other website interactions.

Information collected automatically

• IP address, browser type, device type and operating system.
• Website pages visited, referring pages, approximate location and interaction data.
• Cookies, session information and similar technologies used for website functionality, analytics and security.

3. Payment Information

When you choose an online payment method, payment processing may be handled by an authorised third-party payment gateway or payment service provider. We may receive transaction status, payment reference, payment method and related information necessary to process and reconcile your order.

Sensitive payment credentials such as your complete card number, CVV, UPI PIN or banking password should be entered only on the secure interface provided by the applicable payment service provider and are not intended to be collected directly by Fitcible.

4. How We Use Personal Information

We may use personal information for purposes including:

• Processing, confirming and fulfilling orders.
• Arranging shipment, delivery, returns, replacements and refunds.
• Sending order confirmations, delivery updates and service communications.
• Providing customer support and responding to complaints or enquiries.
• Managing customer accounts and preferences.
• Preventing fraud, misuse, unauthorised transactions and security incidents.
• Maintaining accounting, tax, transaction and business records.
• Improving website performance, products, services and customer experience.
• Complying with applicable legal, regulatory and lawful governmental requirements.
• Sending marketing communications where permitted and subject to applicable consent requirements.

5. Cookies & Similar Technologies

Our website may use cookies and similar technologies to keep the website functional, maintain shopping-cart sessions, remember preferences, support checkout, understand website usage and improve security and performance.

You may control or block cookies through your browser settings. Disabling certain cookies may affect shopping-cart, login, checkout or other website functionality.

6. Sharing of Personal Information

We may share information only where reasonably necessary for operating our business, fulfilling orders or complying with law. Such recipients may include:

• Courier, logistics, shipping and fulfilment partners.
• Payment gateways, banks and payment service providers.
• Website hosting, technology, analytics, communication and security service providers.
• Professional advisers, auditors or service providers where required for legitimate business purposes.
• Government, regulatory, judicial or law-enforcement authorities where disclosure is legally required.

We do not intend to sell personal information as a standalone commercial product.

7. Delivery & Logistics Data

To fulfil an order, relevant information such as your name, delivery address, PIN code, contact details and order information may be shared with courier or logistics partners. Such sharing is limited to information reasonably required for pickup, shipping, tracking, delivery, return-to-origin and related support.

8. Marketing Communications

Where permitted by law and, where required, with your consent, we may send updates about Fitcible products, offers or promotions. You may opt out of promotional communications using the unsubscribe mechanism provided in the communication or by contacting us.

Transactional communications relating to your order, payment, delivery, account or customer-support request may still be sent where necessary.

9. Data Security

We use reasonable administrative, technical and organisational safeguards intended to protect personal information against unauthorised access, alteration, disclosure, loss or misuse. However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

10. Data Retention

Personal information may be retained for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, process transactions, maintain business and accounting records, resolve disputes, enforce agreements, prevent fraud and comply with legal or regulatory requirements.

Retention periods may vary depending on the type of information and the applicable legal or operational requirement.

11. Your Choices & Requests

Subject to applicable law, you may contact us regarding your personal information, including requests relating to access, correction, updating, deletion, withdrawal of consent where applicable, or grievance redressal.

Some information may need to be retained where required for completed transactions, tax/accounting records, fraud prevention, dispute resolution or other legal obligations.

12. Children's Privacy

Our online store is intended for persons capable of entering into a lawful transaction. We do not knowingly seek to collect personal information from children for independent purchases. If you believe that a child has provided personal information improperly, please contact us so that the matter can be reviewed.

13. Third-Party Websites & Services

Our website may contain links to third-party websites, social-media platforms or external services. Their privacy practices are governed by their own policies, and Fitcible is not responsible for the privacy practices or content of independent third-party websites.

14. Social Media

If you interact with Fitcible through Instagram, Facebook, YouTube or another social platform, information you provide or make public through that service may also be processed by the respective platform under its own privacy terms.

15. Fraud Prevention & Legal Compliance

We may use and disclose information where reasonably necessary to detect, investigate or prevent fraud, abuse, payment disputes, cyber-security incidents or unlawful activity, and to comply with lawful requests, court orders or other applicable legal obligations.

16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, business practices, service providers or applicable legal requirements. The current version published on our website will apply from the date it becomes effective.

17. Privacy & Grievance Contact

For privacy-related questions, concerns or grievances, you may contact:

Grievance Email: supportlevel2@fitcible.in

For general customer enquiries:

Email: info@fitcible.in

Website: fitcible.in

Contact Page: fitcible.in/fitcible-contact-us/